Las Vegas, NV - September 27, 2007 - The fans have spoken and Joe Yule, a graphic designer and avid cyclist from Redondo Beach, California, has been selected as the winner of the "Get in the Slipstream" contest, sponsored by Slipstream Sports LLC and its chief venture, the Slipstream/ Chipotle Professional Cycling Team. The first-of-its-kind contest invited fans to submit design ideas for the official 2008 Team Slipstream/Chipotle jersey.A panel of judges, including Doug Ellis and Jonathan Vaughters, selected the five finalists who they felt best incorporated the team's orange and blue argyle, as well as logos for Chipotle, Felt and Slipstream Sports. Then, the voting opened up to the public and cycling enthusiasts around the world were encouraged to go to www.slipstreamsports.com to vote on the winning designer. Again, the fans spoke and Slipstream/Chipotle today announced that Joe will become the designer of the official team jersey, worn by the team in and out of competition for the entire 2008 season. Joe, founder of Yule Design, a graphic design company, will also receive a full team kit, a Felt team issue bicycle and jersey autographed by the team members. He will work hand-in-hand with Slipstream/Chipotle to finalize the official team jersey for the 2008 season.
"Designing Slipstream/Chipotle's jersey is a dream come true for me," said Joe. "It's been my lifelong ambition to have a professional kit in the peloton, and the fact that Slipstream - a team renown for being clean and setting a new example for all professional sports - is that team, exceeds my wildest expectations.
The contest, which kicked off on August 31, 2007, garnered over 600 unique designs from entrants around the globe.
"Slipstream/Chipotle fans are, in our estimation, a part of the team itself," said Jonathan Vaughters. "With that spirit in mind, we decided to undertake this contest. We were honored by the outpouring of entrants and support we received, and we are incredibly excited to work with Joe to create the final 2008 team jersey."
Slipstream Sports LLC and its chief venture, the Slipstream/ Chipotle Professional Cycling Team, is dedicated to promoting ethical sporting and developing the next generation of cycling champions. Most recently team members Mike Friedman and Will Frischkorn placed 5th and 2nd, respectively, in the Tour of Missouri.
Team Slipstream/Chipotle will compete in a full slate of international races throughout the spring and summer, including the Amgen Tour of California, Tour of Georgia and are poised to compete in Paris-Nice, Criterium International, Philly Week (Lancaster, Reading and Philadelphia), Dauphine Libere, USPRO Criterium, USPRO Road Race, Tour of Missouri, and, hopefully, the Tour de France.
Slipstream Sports LLC continues to seek a primary title sponsor for the team.
About Slipstream Sports
Founded in 2005, Slipstream Sports LLC is a highly progressive sports management company dedicated solely to promoting the ethical growth of American cycling.
About Team Slipstream/Chipotle
Owned and managed by Slipstream Sports, a sports marketing and development company, Team Slipstream is dedicated to promoting ethical sporting and developing the next generation of cycling champions, features some of the country's top cyclists. In 2007, Team Slipstream partnered with Agency for Cycling Ethics (ACE), to create the most progressive anti-doping system in the professional sports world. Each of the team's 23 riders will be voluntarily tested 1200 times throughout the season; 20 times the number of tests that most professional cyclists are subject to annually.
Team Slipstream will be competing in a full schedule of professional cycling races in the U.S. and Europe throughout 2007. Additional information is available at www.slipstreamsports.com.
About Chipotle
Chipotle Mexican Grill (NYSE: CMG and CMG.B) offers a focused menu of burritos, tacos, burrito bowls (a burrito without the tortilla) and salads made from fresh, high-quality raw ingredients, prepared using classic cooking methods and served in a distinctive atmosphere. Through our vision of Food With Integrity, Chipotle is seeking better food not only from using fresh ingredients, but ingredients that are sustainably grown and naturally raised with respect for the animals, the land, and the farmers who produce the food. Chipotle opened its first restaurant in 1993 and currently operates more than 640 restaurants. For more information, visit www.chipotle.com.
Contact:
Marya Pongrace
Slipstream Sports
mpongrace@peppercom.com
O: 212-931-6142
M: 347-698-3412